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Finally, a Photoshop book that is written expressly for professional photographers and hi-end serious amateurs that doesn’t talk about F-stops, exposures, and how to frame a shot (you know all that stuff already–if you don’t¿I hate to say it, but this isn’t for you).
This new book, from Photoshop User magazine editor and bestselling author Scott Kelby, starts at the moment your digital camera photos come into Photoshop, and he shows you the Photoshop pros techniques for managing, correcting, retouching and outputting your photos to knock your client’s socks off, and turn you into a Photoshop production wizard. This book is absolutely ideal for traditional photographers who are making the jump to digital photography, and Scott’s casual, step-by-step, plain-English style makes even the most complex Photoshop techniques seem so easy and accessible. It’s the type of book that makes you smile and think “Ahhhh, so that’s how they do it” and then immediately you realize “Hey, I can do this!”
The entire book is graphically rich, in full color cover-to-cover, and best of all it’s packed with real-world project-based tutorials that will take you through the process of sizing your images with the proper resolution (and the secret to doing so without losing image quality), how to deal with High ISO noise, blue channel noise, and other common plagues introduced by digital cameras; you’ll learn how the pros color correct their photos for output on everything from inkjet printers to printing presses, and the secrets to getting perfect fleshtones no matter where it¿s output. You’ll learn the sharpening techniques today’s top digital photographers use, and how the leading retoucher’s perform “digital plastic surgery” in Photoshop, plus professional facial retouching techniques using Photoshop 7.0’s amazing new tools.
Plus, you’ll also learn how to manage your photos, “digital dodging and burning” tricks, dealing with common problems, making client presentations within Photoshop and on the Web, and the inside tips on how to work faster and more efficiently than you ever thought possible. If you’re serious about digital photography and Photoshop, this is book you’ve been waiting for.
- Pearson Education; March 2003
- ISBN 9780132932493
- Read online, or download in secure PDF or secure EPUB format
- Title: The Photoshop Book for Digital Photographers
- Author: Scott Kelby
- Imprint: New Riders
About The Author
Scott Kelby is Editor-in-Chief and co-founder of Photoshop User magazine, Editor-in-Chief of Nikon’s Capture User magazine, and Editor-in-Chief of Mac Design Magazine. He is President of the National Association of Photoshop Professionals (NAPP), the trade association for Adobe® Photoshop® users, and he’s President of KW Media Group, Inc., a Florida-based software education and publishing firm.
Scott is author of the best-selling books Photoshop 7 Down & Dirty Tricks and Photoshop Photo-Retouching Secrets, and co-author of Photoshop 7 Killer Tips, all from New Riders Publishing. He’s a contributing author to the books Photoshop Effects Magic, also from New Riders; Maclopedia, the Ultimate Reference on Everything Macintosh from Hayden Books; and Adobe Web Design and Publishing Unleashed from Sams.net Publishing. Scott has authored two best-selling Macintosh books: Mac OS X Jaguar Killer Tips, and the award-winning Macintosh: The Naked Truth, both also from New Riders.
Scott is Training Director for the Adobe Photoshop Seminar Tour and Conference Technical Chair for PhotoshopWorld (the twice-yearly convention for Adobe Photoshop users), and he is a speaker at graphics trade shows and events around the world. He is also featured in a series of Adobe Photoshop training videos and CD-ROMs and has been training Photoshop professionals since 1993.
Digital Modeling
by William Vaughan
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Professional modeling is the foundation of every aspect of the 3D production pipeline and is essential to the success of any 3D computer graphics project. [digital] Modeling is unlike any other modeling book you’ve seen—it gets to the core of what it takes to create efficient production-ready models and demystifies the process of producing realistic and jaw-dropping graphics. Taking a software-neutral approach, it teaches you the essential skills and concepts that you can apply to modeling in any industry 3D software, such as 3ds Max, LightWave 3D, Maya, Modo, Silo, XSI, ZBrush and other leading programs. Modelers, animators, texture artists, and technical directors can all benefit from the valuable information covered in this jam-packed guide containing years of industry knowledge. Simply put, if you work in 3D, you must have this book.
In this inspiring and informative guide to modeling, industry veteran William Vaughan teaches you how to:
- Master modeling techniques to produce professional results in any 3D application
- Use the tools of a professional digital modeler
- Control your models polygon-count as well as polygon-flow
- Create both organic and hard surface models
- Understand a modeler’s role in a production environment
- Gain the knowledge to land a job in the industry as a digital modeler
- Model using specific tools such as LightWave and 3ds Max in over 6 hours of video training in the accompanying downloadable lesson files (see below for details)
- And much more!
All of Peachpit’s eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files.
Helpful tips:
If you are able to search the book, search for “Where are the lesson files?”
Go to the very last page of the book and scroll backwards.
You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files.
Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.
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Making great audio recordings requires striking the right balance between technical know-how and practical understanding of recording sessions. Even in the digital age, some of the most important aspects of creating and recording music are non-technical and, as a result, are often overlooked by traditional recording manuals. The Art of Digital Audio Recording teaches readers what they really need to know in order to make great sound recordings with computers – both the practical and the technical information, including:
· What to look and listen for in a recording environment
· Straightforward advice on recording almost any instrument
· Essentials of digital audio workstations
· Essentials of recording gear: microphones, mixers, and speakers
· Fundamentals of understanding and applying EQ, compression, delay, and reverb
· Secrets to running creative recording sessions
· Practical application of digital editing, mixing, and masteringA special section identifies solutions to the most common challenges in the recording studio, and the book also features an addendum with essential tips and reference information including:
· How to walk into a commercial studio and be the engineer
· Researching and buying gear: Internet vs. brick and mortar
· Digital formats: A handy referenceAs a whole, The Art of Digital Audio Recording is an essential resource that gives recordists the tools they need to let technical understanding serve greater musical goals.
· What to look and listen for in a recording environment
· Straightforward advice on recording almost any instrument
· Essentials of digital audio workstations
· Essentials of recording gear: microphones, mixers, and speakers
· Fundamentals of understanding and applying EQ, compression, delay, and reverb
· Secrets to running creative recording sessions
· Practical application of digital editing, mixing, and masteringA special section identifies solutions to the most common challenges in the recording studio, and the book also features an addendum with essential tips and reference information including:
· How to walk into a commercial studio and be the engineer
· Researching and buying gear: Internet vs. brick and mortar
· Digital formats: A handy referenceAs a whole, The Art of Digital Audio Recording is an essential resource that gives recordists the tools they need to let technical understanding serve greater musical goals.
In The Press
“Steve Savage is the best – his mellow, positive personality makes him a pleasure to work with. I’m very happy with the two projects we’ve done together. He’s very together in the studio, and with Steve there are no technical problems to interrupt the flow of the music making. He’s a smart guy and his musical opinions are solid. I’m glad he wrote this book.”–Elvin Bishop, legendary recording artist
“Savage succinctly sums up the digital do’s and don’ts, ties the techniques and terminology back to their analog roots and relates it all to the needs of the music and musicians. Great book!”–Richard James Burgess Ph.D., author of The Art of Record Production and The Art of Music Production
“Steve Savage’s combination of industry and academic experience give this book the huge advantage of bringing together the rigor of his research and theoretical knowledge with his practical grounding in the technicalities, social dynamics, and psychology of how the recording process works. I loved it.”–Simon Zagorski-Thomas, Chairman of the Association for the Study of the Art of Record Production and Director of the Art of Record Production Conference
“Savage’s book reads like a conversation with an elder craftsman, providing a practical and thoroughly comprehensive introduction to the processes and considerations of today’s recording environments…It’s refreshing to find an author in the recording industry that continually keeps the focus on the major priorities and gives a solid presentation of how a student should begin developing their paradigm of audio recording. Any instructor of music production would be well advised to add The Art of Digital Audio Recording to their short list of essential texts to prepare their students for the technical choices, and creative opportunities, that await them.” —Journal on the Art of Record Production
About The Author
An active producer, recording engineer, and instructor, Steve Savage has been the primary engineer on seven Grammy-nominated CDs. He is the author of numerous books, including the forthcoming Bytes & Backbeats: Repurposing Audio in the Digital Age.
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“Digital Crime and Digital Terrorism, Second Edition, ” is written for students and practitioners with a beginning interest in studying crimes and terrorist acts committed using digital technology. This user-friendly book offers a conversational writing style that distills complex technical concepts and issues to make them accessible to even the most technologically challenged reader. Issues addressed in the book include descriptions of the types of crimes and terrorist acts committed using computer technology, theories addressing hackers and other types of digital criminals, an overview of the legal strategies and tactics targeting this type of crime, and in-depth coverage of investigating and researching digital crime and digital terrorism. Some new features to this edition include: Added significant material relating to the use of electronic communication and the Internet by terrorist groups, both domestically and internationally. New discussion on the extent of viruses and malicious code attacks, with updated information regarding attack trends, vulnerability trends, malicious code trends, and span trends. New discussion of Cyberbullying, Cyberstalking, and Prostitution and the Sex Trade. “
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A new guide to the legal issues presented by the collection of digital evidence in criminal cases, this book addresses how such evidence may be obtained and the rules that govern its use in court. Although written mainly for North Carolina judges, lawyers, and officers, it may also be of use to officials in other states.Chapters cover the following topics:-search warrants for digital devices,-warrantless searches of digital devices,-law enforcement access to and interception of electronic communications,-GPS tracking, and-the law of evidence and the introduction of digital evidence in criminal trials.Appendices reproduce several frequently referenced statutes.
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Now there is no reason to prevent anybody from making a film. The technology exists, the equipment is much cheaper than it was, the post-production facilities are on a laptop computer, the entire equipment to make a film can go in a couple of cases and be carried as hand luggage on a plane. ” Mike Figgis In this indispensable guide, Academy Award nominee Mike Figgis offers the reader a step-by-step tutorial in how to use digital filmmaking technology so as to get the very best from it. He outlines the equipment and its uses, and provides an authoritative guide to the shooting process from working with actors to lighting, framing, and camera movement. He dispenses further wisdom on the editing process and the use of sound and music, all while establishing a sound aesthetic basis for the digital format.Offering everything that you could wish to know on the subject, this is a handbook that will become an essential backpocket eference for the digital film enthusiast whether your goal is to make no-budget movies or simply to put your video camera to more use than just holidays and weddings.
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Basics Animation 02: Digital Animation takes a comprehensive look at the history of the medium, its growth and development over the last 50 years.This book features exciting contributions from innovators and pioneers in the medium as well as present day practitioners in the cinema, game, and television industries.
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Christiane Paul surveys the developments in digital art from its appearance in the 1980s to the present day and looks ahead to what the future may hold. She discusses the key artists and works in the genre, drawing a distinction between work that uses digital practices as tools to produce traditional forms and work that uses them to create new kinds of art. She explores the broader themes and questions raised by these artworks such as viewer interaction, artificial life and intelligence, political and social activism, networks and telepresence, and issues surrounding the collection, presentation, and preservation of digital art This third, expanded edition of the popular resource investigates key areas of digital art practice that have gained prominence in recent years, including interactive public installation, augmented and mixed reality, social networking, and file-sharing technologies.
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We now live in a digital society. New digital technologies have had a profound influence on everyday life, social relations, government, commerce, the economy and the production and dissemination of knowledge. People s movements in space, their purchasing habits and their online communication with others are now monitored in detail by digital technologies. We are increasingly becoming digital data subjects, whether we like it or not, and whether we choose this or not. The sub-discipline of digital sociology provides a means by which the impact, development and use of these technologies and their incorporation into social worlds, social institutions and concepts of selfhood and embodiment may be investigated, analysed and understood. This book introduces a range of interesting social, cultural and political dimensions of digital society and discusses some of the important debates occurring in research and scholarship on these aspects. It covers the new knowledge economy and big data, reconceptualising research in the digital era, the digitisation of higher education, the diversity of digital use, digital politics and citizen digital engagement, the politics of surveillance, privacy issues, the contribution of digital devices to embodiment and concepts of selfhood and many other topics. “Digital Sociology” is essential reading not only for students and academics in sociology, anthropology, media and communication, digital cultures, digital humanities, internet studies, science and technology studies, cultural geography and social computing, but for other readers interested in the social impact of digital technologies. “
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Digital transformation is application of digital technology in all aspects of human society. It goes beyond digital competence and digital literacy to change every aspect of our lives. This is a practical collection of case studies and inside knowledge aimed at the CEO, executive, board member or investor who is interested in how Digital Transformation can be achieved in an organization. It breaks through the jargon and the short term obsession with specific technologies and gives a clear view of the risks and possibilities. It is structured around answering the basic questions of What?, Why?, When?, How?, Where? and Who? and gives a full blueprint of how to get a digital transformation project started using a consultant, internal staff or a Chief Digital Officer with the lowest disruption risk exposure, but the highest effectiveness. New supplements and updates on the On-Demand Economy, Uberization, the Internet of Things and Predictive Analytics.
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With our increasing use of digital and online media, the way we interact with these forms of communication is having an enormous impact on our literacy and learning. In “Digital Literacies,” Julia Gillen argues that to a substantial extent Linguistics has failed to rise to the opportunities presented by studying language in digital contexts. Assuming no existing knowledge, and drawing from a wide range of research projects, she presents a range of approaches to the study of writing and reading language online. Challenging some of the existing concepts, Digital Literacies traces key ideas through both the history of literacy studies and contemporary approaches to language online, including linguistic ethnography and corpus linguistics. Examples, taken from real life studies, include the use of digital technologies in everyday life, online teenage communities and professional use of Twitter in journalism. Within each chapter, the relevant research methods used are explored and then tied to the theory underpinning them. This book is an innovative and essential read for all those studying and researching applied linguistics, particularly in the areas of literacy and multimodality, at an upper undergraduate and postgraduate level. The title will also be of interest to those working with new media in the fields of Media and Communication Studies, Cultural Psychology, and Education.
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This new edition continues to shape, interrogate, theorise, understand, connect different practices, contextualize and generate patterns from both the history and practice of digital advertising, and the ways that this connects with its environment.
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Format:Hardcover
Language:English
ISBN:0132125714
ISBN13:9780132125710
Release Date:April 1977
Publisher:Prentice Hall PTR
Length:256 Pages
Weight:1.00 lbs.
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Format:Paperback
Language:English
ISBN:3639003640
ISBN13:9783639003642
Release Date:July 2008
Publisher:AV Akademikerverlag GmbH & Co. KG
Length:68 Pages
Dimensions:0.1″ x 6.0″ x 9.0″
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A comprehensive practical guide and reference aimed at beginner and intermediate photographers, “Digital Photography” introduces the basics of taking, making, managing and sharing digital photos. The main features range from how digital cameras and smart phones work, how to take great photographs and how to get the best from your computer, to creating photo libraries, sharing images by email and cloud networks, shooting specific projects and an in-depth section on computer hardware, software and image manipulation.
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As an in-depth explanation of the entire digital curation lifecycle, from creation to appraisal to preservation to organization/access to transformation, the first edition of this text set a benchmark for both thoroughness and clarity. Boasting the expert guidance of international authorities Oliver and Harvey, this revamped and expanded edition widens the scope to address continuing developments in the strategies, technological approaches, and activities that are part of this rapidly changing field. In addition to current practitioners, those pursuing a career as librarian, archivist, or records manager will find this definitive survey invaluable. Filled with up-to-date best practices, it covers such important topics as the scope and incentives of digital curation, detailing Digital Curation Centre’s (DCC) lifecycle model as well as the Data Curation Continuum; key requirements for digital curation, from description and representation to planning and collaboration; the value and utility of metadata; considering the needs of producers and consumers when creating an appraisal and selection policy for digital objects; the paradigm shift by institutions towards cloud computing and its impact on costs, storage, and other key aspects of digital curation; the quality and security of data; new and emerging data curation resources, including innovative digital repository software and digital forensics tools; mechanisms for sharing and reusing data, with expanded sections on open access, open data, and open standards initiatives; and processes to ensure that data are preserved and remain usable over time. Useful as both a teaching text and day-to-day working guide, this book outlines the essential concepts and techniques that are crucial to preserving the longevity of digital resources.
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Tips and techniques for shooting and sharing superb digital videos Never before has video been more popular-or more accessible to the home videographer. Now you can create YouTube-worthy, professional-looking video, with the help of this richly illustrated guide. In a straightforward, simple, highly visual format, Teach Yourself VISUALLY Digital Video demystifies the secrets of great video. With colorful screenshots and illustrations plus step-by-step instructions, the book explains the features of your camera and their capabilities, and shows you how to go beyond “auto” to manually adjust the settings for just the effect you want. Know how to get the most out of your camera, whether it’s a high definition video recorder or a still camera with video capabilities Set exposure, white balance, and shutter speed to achieve optimum results for your subject Learn how to edit and enhance your video with after capture softwareShare your work with friends, family, or professional colleagues on the Web, through YouTube, Facebook, MySpace, Google, Yahoo, Flicker, and other sites Jam packed with hints and simple tips, this handy, full-color visual guide will give you the tools and techniques to create better homemade videos or make the jump from amateur to prosumer.
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The most comprehensive book on digital photography is now completely updated and in its fifth edition! Best-selling author Michael Freeman covers every significant aspect of digital photography in detail, from essential image-making hardware and software to advanced shooting techniques and travel tips. He communicates a vast amount of knowledge in an inspirational and exciting way. Oversized and beautifully illustrated, this guide is the perfect in-depth introduction for beginners and an invaluable reference for enthusiasts.
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Digital Photography: The Missing Manual helps you to take beautiful digital pictures — of your baby, your trip to Paris, your new pet iguana–and then share the stunning results with your friends and family. Spiked with the advice and humor that are trademarks of the Missing Manual series, this book shows you how to: Master your digital camera. Learn how to use those mysterious buttons and modes to improve your pictures. Take memorable photos. Become a better photographer right away with a few simple tricks from the pros. Edit your photos to remove red eye, or crop out extraneous buildings. Add colors and effects not normally found in nature. Share your pictures using the best programs and Web sites for sharing your photos-in print, online, and via ESP. This is a great book for people who want to get started with digital photography but it’s also perfect for those who need to increase the skills they already have. Intermediate digital photographers will love the tips and tricks from the pros and the helpful buying guides for those accessories they’re ready to add.Note: This book is Windows-only. For Mac fans, iPhoto 6: The Missing Manual has a whole section on digital photography.
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George Chuvalo only wanted one thing: to become a boxer. When Chuvalo stepped into the ring, he was fearless. In ninety-three professional fights between 1956 and 1979, boxing everyone from George Foreman to Muhammad Ali, he was never once knocked out. But this heavyweight boxing legend never had it easy. After losing many loved ones to drugs, Chuvalo has also become a role model out of the ring by speaking out and fighting against addiction. [Fry Reading Level – 4.8]
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Format:Paperback
Language:English
ISBN:0983332452
ISBN13:9780983332459
Release Date:January 2015
Publisher:Chicago Business Press
Length:274 Pages
Weight:1.00 lbs.
Dimensions:9.3″ x 0.6″ x 7.5″
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The definitive text for students of digital forensics, as well as professionals looking to deepen their understanding of an increasingly critical field Written by faculty members and associates of the world-renowned Norwegian Information Security Laboratory (NisLab) at the Norwegian University of Science and Technology (NTNU), this textbook takes a scientific approach to digital forensics ideally suited for university courses in digital forensics and information security. Each chapter was written by an accomplished expert in his or her field, many of them with extensive experience in law enforcement and industry. The author team comprises experts in digital forensics, cybercrime law, information security and related areas. Digital forensics is a key competency in meeting the growing risks of cybercrime, as well as for criminal investigation generally. Considering the astonishing pace at which new information technology – and new ways of exploiting information technology – is brought on line, researchers and practitioners regularly face new technical challenges, forcing them to continuously upgrade their investigatory skills. Designed to prepare the next generation to rise to those challenges, the material contained in Digital Forensics has been tested and refined by use in both graduate and undergraduate programs and subjected to formal evaluations for more than ten years. Encompasses all aspects of the field, including methodological, scientific, technical and legal matters Based on the latest research, it provides novel insights for students, including an informed look at the future of digital forensics Includes test questions from actual exam sets, multiple choice questions suitable for online use and numerous visuals, illustrations and case example images Features real-word examples and scenarios, including court cases and technical problems, as well as a rich library of academic references and references to online media Digital Forensics is anexcellent introductory text for programs in computer science and computer engineering and for master degree programs in military and police education. It is also a valuable reference for legal practitioners, police officers, investigators, and forensic practitioners seeking to gain a deeper understanding of digital forensics and cybercrime.
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Google Glasses are the most talked about new gadget in the first part of 2014 and for good reason. They represent how intelligent devices are rapidly evolving to become embedded objects in our day to day lives. Already almost anybody with a smart phone (android or apple or otherwise) won’t leave home without one and if they do somehow forget their intelligent devices they will invariably turn their cars around to go secure it. This should give us a preview of what the future has in store for us, even if Luddites be damned. Everything and everyone is turning psychic and the hardware/software divide will quickly become lost in a mind meld that even Spock couldn’t prefigure. Google glasses is merely an awkward transition from a partial smart augmentation (the iPhone or Android device is in our pocket, or our hands, or close up to our face) to a fully implanted one (from contacts to nanotechnological seed implants). What this portends is an unprecedented transparency of human cognition and connectivity. Ken Wilber has long argued that human evolution will move from the merely rational to the psychic, even though his prophetic trajectories were mistakenly of a wholly mystical kind. The psychic canopy of the future is not built on yogic visionaries, but on the nuts and bolts of hard core physics. The psychic template, even though it may seem to be imputing a spiritual realm, is algorithmically layered (level by level) upon electronic data streams prefigured in the laws of quantum math.
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Format:Hardcover
Language:English
ISBN:0536904111
ISBN13:9780536904119
Release Date:January 2005
Publisher:Pearson
Length:1 Pages
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In the 2010s, new technological and business trends threaten, or promise, to disrupt multiple industries to such a degree that we might be moving into a new and fourth industrial revolution. The background and content of these new developments are laid out in the book from a holistic perspective. Based on an outline of the nature and developments of the market economy, business, global business industries and IT, the new technological and business trends are thoroughly dealt with, including issues such as internet, mobile, cloud, big data, internet of things, 3D-printing, the sharing economy, social media, gamification, and the way they transform industries and businesses.
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This popular volume provides a solid foundation in the elements of basic digital electronics and switching theory that are used in most practical digital design today — and builds on that theory with discussions of real-world digital components, design methodologies, and tools. Covers a full range of topics — number systems and codes, digital circuits, combinational logic design principles and practices, combinational logic design with PLDs, sequential logic design principles and practices, sequential logic design with PLDs, memory, and additional real-world topics (e.g., computer-aided engineering tools, design for testability, estimating digital system reliability, and transmission lines, reflections, and termination). This edition introduces PLDs as soon as possible, emphasizes CMOS logic families and introduces digital circuits in a strongly technology-independent fashion, covers the latest Generic Array Logic (GAL) devices, offers expanded coverage of ROM and RAM system-level design, and provides additional design examples. For those needing a solid introduction or review of the principles and practices of modern digital design. Previously announced in Oct. 1992 PTR Catalogue.
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Partial Contents: Transistor Theory; Mosfets; Logic Element Input and Output; Logic Circuit Design; Karnaugh Maps; ROMs, RAMs, Magnetic Memories, PROMs, EPROMs, and EEPROMS; Digital Signal Voltage Levels, and more. This is intended as an introductory text for courses in computer design, circuit theory, troubleshooting and servicing. All of the basic theory that is needed is developed in the text. 640 illustrations, including diagrams and charts.
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Now in its third edition, this best-seller provides you with complete, practical coverage of the latest digital principles, techniques and hardware. Everything – from basic digital concepts to an introduction to microprocessors – is covered in a concise, easy-to-read manner. Hands-on lab projects in each chapter will help you connect digital theory to real-world, technician-oriented applications.
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With our increasing use of digital and online media, the way we interact with these forms of communication is having an enormous impact on our literacy and learning. In Digital Literacies, Julia Gillen argues that to a substantial extent Linguistics has failed to rise to the opportunities presented by studying language in digital contexts. Assuming no existing knowledge, and drawing from a wide range of research projects, she presents a range of approaches to the study of writing and reading language online. Challenging some of the existing concepts, Digital Literacies traces key ideas through both the history of literacy studies and contemporary approaches to language online, including linguistic ethnography and corpus linguistics. Examples, taken from real life studies, include the use of digital technologies in everyday life, online teenage communities and professional use of Twitter in journalism. Within each chapter, the relevant research methods used are explored and then tied to the theory underpinning them. This book is an innovative and essential read for all those studying and researching applied linguistics, particularly in the areas of literacy and multimodality, at an upper undergraduate and postgraduate level. The title will also be of interest to those working with new media in the fields of Media and Communication Studies, Cultural Psychology, and Education.
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All new ventures start as social networks around a value theme. From this social network, additional functionality in the form of custom mods emerge along with corresponding business models. All digital ventures should thus begin as php social networking platforms acquiring users and then after seed funding begin the work on custom mods and monetizing via business models. The practice of entrepreneurship involves utilizing a diversification strategy to bring down entrepreneurial risk coupled with a white label strategy to cut down on startup costs and time to prototype. From there we have the purchase of an opt-in database including emails and the consequent upload to the white label platform. We then have user conversions generated from email campaigns via SMTP. Next, when there is significant enough traction in the form of user conversions we have funding rounds beginning with pre-seed, followed by seed, Series A, Series B, Series C, Series D+. Finally, we have the cash out by the entrepreneur in the form of an exit. The entrepreneur is then free to diversify their cash and reinvest it into his various startups to then repeat the process.
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With the development of inexpensive camera equipment, easy-to-use video-editing software, and a worldwide audience courtesy of the Internet, creating and watching digital video has become a popular pastime. The growth of digital video has changed the way movies and television programs are produced and distributed throughout the world. In 2006, digital video moved beyond personal use when Great Britain installed nearly 4.2 million surveillance cameras to monitor the activities of its citizens. The digital video files produced by these cameras can store information to be compared with other digital images like passport pictures and drivers’ license photos, leading to fears about how these images are used. Digital Video: Moving Images and Computers describes the digital tools used to create video images, the various types of digital video, and the future of digital video. As each flashy, new gadget or software program debuts on the market, many people scramble to keep up with the latest technological developments. Designed to make life easier, faster, and better, the hype of these digital advances frequently overshadow the effects these convenient gadgets have on society. The Digital World explores how the creation and use of digital systems have forever changed the way we work, live, and communicate with one another. Book jacket.